Dear All,

I’m Julia, CEO of Premium Bridal Corporation. I want to thank you for your interest in Premium Bridal Factory, our dedicated wholesale platform for the bridal industry. Here, suppliers can showcase their bridal products while adhering to our quality standards, and retailers can discover high-quality products to build their private label brands across various price ranges and styles.

My passion for the bridal industry comes from my upbringing in a family involved in wedding dress accessories. However, I’ve witnessed how the industry has been dominated by brands and designers, leading to unequal relationships and challenges for both factories and retailers.

Most contract factories, despite their expertise, face pricing pressures and struggle to expand into Western markets. Bridal retailers, especially the 5,000 independent stores in the U.S., often face significant financial burdens due to high seasonal minimum orders, long lead times, and unsold inventory, making it difficult for them to thrive.

At Premium Bridal, we take a different approach. We don’t impose minimum order quantities (except for an initial 10-piece order to establish trust). We believe that when retailers operate healthily, it benefits the entire industry. Our growth from 32 to over 500 globally certified members since 2017, with minimal advertising, proves the demand for this approach.

Now is the time to unite the bridal industry. Whether you’re a supplier or retailer, we invite you to join us in creating a healthier business model that benefits everyone.

With sincere gratitude,

Julia
CEO, Premium Bridal Corporation